Not only now, but at any time our jobs present us with all sorts of problems to work on. This is when we generally invite our rational brain to do all the fact-finding and decision making. Better solutions are attainable when we also exercise our creative brain. It comes into play when we brainstorm and ponder – sometimes subconsciously. We often have brilliant ideas when we are in a relaxed state of mind. In crisis management, we work almost exclusively with our rational brain. That can mentally drain us. It is time to give our creative brains more space and reactivate our long-term thinking!
CREATIVITY MEETS DISCIPLINE
Creative leaders are often idea machines. Their minds are constantly scanning, connecting, and
